At a high school play in Menchap, California, every audience member inexplicably falls into a coma. TRAP, written by Stephen Gregg, follows the aftermath of a tragedy and the investigation that follows through a documentary style.

TRAP was produced at JMU in the Studio Theater, an intimate black-box. The On this show, I was the production publicist, with assistance from Ryan Michalowicz. This role entailed managing all social media and print publicity for the production, liaising with the JMU School of Theater & Dance media team, while following a integrative marketing campaign that was supported by the co-directors’ vision for the show.